Wednesday, 17 December 2014
Monday, 8 December 2014
LO3 - Scheduling Plan - Radio Show Air Time
The Radio Show could be aired...
04:00pm - Thursdays - Hammocked between Sheffield Live! Jukebox and Sounzaboutright.
Sheffield Live! Timetable. (http://www.sheffieldlive.org/radioschedule/)
04:00pm - Thursdays - Hammocked between Sheffield Live! Jukebox and Sounzaboutright.
Sheffield Live! Timetable. (http://www.sheffieldlive.org/radioschedule/)
Wednesday, 3 December 2014
3/12/14 - Work Analysis/Self-reflection
Today I worked out prices for pieces of equipment.
To complete - Friday - Find out overall Start-up costs. Add other possible Start-up Costs.
To complete - Friday - Find out overall Start-up costs. Add other possible Start-up Costs.
LO3 Costs
Buzzers (For team captains to use if they want to answer question) - £13.00
*Microphone (So all voices are clear and picked up by recorder clearly) - £40.00
Camera (To recored [visuals] from the games so video can be put on website. Not a requirement.) - £200.00
*Sound recorders (To record [vocals and SFX] from show for podcast) - £160.00
*MAC Laptop (To play SFX and pieces of audio for quizzes and games) - £400.00
PRF Licence - £300.00
Advert charge costs - £107.00 per episode
To Broadcast - £30 per month
Startup Costs become expensive from the prices of new and best quality equipment, with no sponsors or advertisers yet to help pay for these costs. In the long run, this will be worth it as the money made from the show, advertisers, and sponsors will pay these costs off.
*Subsidised/Provided by Radio Station.
*Microphone (So all voices are clear and picked up by recorder clearly) - £40.00
Camera (To recored [visuals] from the games so video can be put on website. Not a requirement.) - £200.00
*Sound recorders (To record [vocals and SFX] from show for podcast) - £160.00
*MAC Laptop (To play SFX and pieces of audio for quizzes and games) - £400.00
PRF Licence - £300.00
Advert charge costs - £107.00 per episode
To Broadcast - £30 per month
Startup Costs become expensive from the prices of new and best quality equipment, with no sponsors or advertisers yet to help pay for these costs. In the long run, this will be worth it as the money made from the show, advertisers, and sponsors will pay these costs off.
*Subsidised/Provided by Radio Station.
LO3 - Lesson Objectives
Lesson Objective LO3
1. Calculating the budget and advertising costs for your production.
2. Completing the additional information based on your productions.
3. Identifying who the target audience is for your productions (age/gender/ABC1)
1. Calculating the budget and advertising costs for your production.
2. Completing the additional information based on your productions.
3. Identifying who the target audience is for your productions (age/gender/ABC1)
Wednesday, 26 November 2014
26/11/14 - Work Analysis/ Self-reflection
LO3 - Viewed and filled checklist for items needed in Blog.
Add completed work to blog. Complete unfinished unit work and add to blog.
Prepare for Radio Show Pitch.
Add completed work to blog. Complete unfinished unit work and add to blog.
Prepare for Radio Show Pitch.
Monday, 24 November 2014
LO3 - Teammate's Treatmments
Name or title of program:
The Daily Life of a UTC Student
This tells the audience directly what the show is about, whilst sounding like a diary entry/Q&A. This appeals to it's target audience as it directly talks about the interest of the audience, which is UTC.
The show informs and entertains. The podcast inform the audience about the UTC and how it operates, this is done through the Q&A sections where we learn (informed) about the UTC. Though this will entertain also since it will be presented informally and will follow a loose structure based on the flow of the topics, elements of the of program will be presented in a comedic light to re-enforce the entertain side.
Duration (60 Maximum)
- 20 Minutes
Structure
(Loose)
START
- Introduction
- Topic 1
- Outside topics 5-6
- Topic 2
- Topic 3
END
Genre/type
- Comedy
- Information
This is because the show will inform the audience about UTC whilst adding comedic elements as it will be an informal podcast.
Brief description/Synopsis
An informative and comedic insight into the UTC and it's daily routine at UTC Sheffield. Featuring content based around employer activity, media related content and the general events that focus around the UTC.
Production method: Recorded
This will be recorded and edited separately and then posted online available for streaming and download.
Section 2
Target Audience
Time of day:
15:00 hrs
Every week
Day(s) of the week:
Monday
Intended age of the audience:
This will be those 17 and under. This will be because this is promotional material foe the UTC and those under 17 can apply to join the UTC. Therefore it will appeal to all under 17 featuring content that would be enjoyed by those under. this means in terms of demographics they would fall under E, which is students or the unemployed.
Section 3
Show Presenters/Hosts# of Hosts: Three
Name/Descriptions of hosts:
- Oliver Hartley
- Matthew Poole
- Callam Fellows
Delivery style: Informal
Resources required
Human: Three
Equipment:
- *Windows 7 - Dell OptiPlex 760 Desktop Computer
Intel Pentium Dual Core 2.5GHz Processor
Wi Fi Enabled
250GB Hard Drive
4GB Memory
DVD RW
= £88 [Amazon] (x1)
The computer will have all software and equipment plugged/installed onto the computer.
- *BenQ GL2450HM Monitor
LED
24-inch
Widescreen
= £114 [Amazon] (x1)
Monitors will be plugged into the computer so that all presenters can view the recording and operate any needed equipment.
- Adobe Audition = £194 [Royal Technology] (x1)
Audition will be the main editing software for our podcast
- *Miadomodo BDS21 Office Chair Desk Chair (x3) = £18 (per person) [Amazon]
Chairs will be for the presenters (one each) so they can sit down whilst recording
- *Redstone 4ft Folding Trestle Table (x1) = £25 [Amazon]
The table will have most equipment placed on it.
- Presenters x3 = No cost
- *Trust Starzz Microphone (x3) = £9 [Amazon]
The microphones will be placed next to each presenter (if needed) and spares for any guests.
- *HDMI to HDMI (x3) = £2 [Amazon]
HDMI cables will be needed to plug in most of the equipment that needs visual input.
- *Sennheiser HD201 Headphones = £18 [Amazon] (x3)
These will be used so that the presenters can hear the show whilst recording.
- *3.5mm Speaker & headphone Splitter = 70p [Amazon] (x1)
Used so that all headphones can be plugged into one machine.
- *Behringer Xenyx 502 mixer = £33 [Amazon] (x1)
Used to mix the recording and any sound.
- *PRS License = £300 (per year) [prsformusic.com] (x1)
Used so that we can legally broadcast music.
Total = £763.70
Advertising = 30 Seconds - per episode approx. = £107
(2 Weeks = £1500 (Includes making and broadcasting the advert)
Profit/Loss
= -£656.70 (Episode 1)
= -£548.70 (Episode 2)
The start up costs would be expensive due to the amount of equipment required and how expensive the individual items cost also since it's new. This will come into effect after the 7th episode.
Though once the episodes air and an income from advert broadcasting comes in the profit will increase and will become cheaper due to advertising.
* Subsidised
Intel Pentium Dual Core 2.5GHz Processor
Wi Fi Enabled
250GB Hard Drive
4GB Memory
DVD RW
= £88 [Amazon] (x1)
The computer will have all software and equipment plugged/installed onto the computer.
- *BenQ GL2450HM Monitor
LED
24-inch
Widescreen
= £114 [Amazon] (x1)
Monitors will be plugged into the computer so that all presenters can view the recording and operate any needed equipment.
- Adobe Audition = £194 [Royal Technology] (x1)
Audition will be the main editing software for our podcast
- *Miadomodo BDS21 Office Chair Desk Chair (x3) = £18 (per person) [Amazon]
Chairs will be for the presenters (one each) so they can sit down whilst recording
- *Redstone 4ft Folding Trestle Table (x1) = £25 [Amazon]
The table will have most equipment placed on it.
- Presenters x3 = No cost
- *Trust Starzz Microphone (x3) = £9 [Amazon]
The microphones will be placed next to each presenter (if needed) and spares for any guests.
- *HDMI to HDMI (x3) = £2 [Amazon]
HDMI cables will be needed to plug in most of the equipment that needs visual input.
- *Sennheiser HD201 Headphones = £18 [Amazon] (x3)
These will be used so that the presenters can hear the show whilst recording.
- *3.5mm Speaker & headphone Splitter = 70p [Amazon] (x1)
Used so that all headphones can be plugged into one machine.
- *Behringer Xenyx 502 mixer = £33 [Amazon] (x1)
Used to mix the recording and any sound.
- *PRS License = £300 (per year) [prsformusic.com] (x1)
Used so that we can legally broadcast music.
Total = £763.70
Advertising = 30 Seconds - per episode approx. = £107
(2 Weeks = £1500 (Includes making and broadcasting the advert)
Profit/Loss
= -£656.70 (Episode 1)
= -£548.70 (Episode 2)
The start up costs would be expensive due to the amount of equipment required and how expensive the individual items cost also since it's new. This will come into effect after the 7th episode.
Though once the episodes air and an income from advert broadcasting comes in the profit will increase and will become cheaper due to advertising.
* Subsidised
Location: UTC Sheffield
Production time (recording and editing): 1 Week
Additional information
(Include schedule / structure)
Content of the show:
- Timetable
- Employers
- Education
- Film, Cinema, Video Games (Media related)
- Benefits of the UTC
- Interviews with members of staff
- UTC news and updates
2-3 topics will be selected before the show and will be covered in depth. After the first topic is covered we will transition into smaller questions which are covered briefly which are outside questions 5-6 of these are covered consecutively before transiting back into the main questions which are covered in depth.
Examples of questions and issues raised for interviews:
- What types of employers visit the UTC?
- What does the Media course involve?
- What does the Engineering course involve?
- What are the hours at UTC?
- How does the UTC differ from other establishments?
- Why comes to UTC?
- What do our students think?
- What do out staff think?
- What is the equipment like at UTC?
5-6 Outside questions (Briefly - Answered in a sentence or two)
2-3 Topics will be prepared pre-production (In depth - Answered in a paragraph)
Styles of music used:
Genres: - Modern
- Techno
- Dub-step
- Indie
Possible examples:
- Chase N status
- Deadmau5
Advertising
Advertising will target small local businesses and maybe employers companies.
- Computers 4 Africa
- Awesome Walls Sheffield
- Barnsley College
- The University of Sheffield
These would fit into my demographic as well as being directly related to my show and audience.
This is because it is aimed at people from Sheffield and that Sheffield Lives cant earn more than 50% profit from the advertises.
Will your program use advertising to make a profit: Yes
Additional Details:
Target Audience
How is your product different to what is out there, why should it be made?
This product directly advertises the UTC, no other podcast advertises directly the UTC. This program should made as a campaign to bring in new students as well as advertising the UTC to large audiences such as employers and younger students (than intended).
Though podcast that work daily life already existed as aforementioned this is unique as it is directed at UTC as a comedic and informal insight into the UTC and why people should take interest in it. As well as providing a realistic insight into being a UTC Student as our presenters are students themselves.
Age and Gender
The intended age group for the podcast is under 19 because 19 is the maximum age you can be to get a place at the UTC, so the podcast will feature things that are commonly associated with younger teenagers. Because of this the social group is BC1C2. The podcast will be broadcast on Sheffield live so will reach 32,000 (=11%) reach.
Though aimed at students of BC1C2 this would not be the limitations since older audiences like parents and employers would also listen since they would also take an interest in who the UTC functions.
The gender of the audience who be both since the UTC is for both genders and currently already has a diverse selection of students across age, gender, ethnicity etc.
Hammocked
Played at: 03:00pm Monday
Between Sheffield Live Jukebox and Latino Times
Competition
Our competition would be other podcast that target students or attempt to sell their establishment to the audience.
In terms of a podcast shows like BBC Radio Sheffield's Paulette Edwards & Anthony Radford would be our main competition. They mostly air at 13:00 and frequency is 88.6FM and 104.1FM.
We can provided a gap in the market due to how there is a distinct lack of podcasts aimed at younger people (those under 17). Therefore a podcast would fill a gap in the market for younger people specifically one that is informative about education, as a program like this has never aired before especially one aimed at the UTC since it is a recently established building.
Target Audience
How is your product different to what is out there, why should it be made?
This product directly advertises the UTC, no other podcast advertises directly the UTC. This program should made as a campaign to bring in new students as well as advertising the UTC to large audiences such as employers and younger students (than intended).
Though podcast that work daily life already existed as aforementioned this is unique as it is directed at UTC as a comedic and informal insight into the UTC and why people should take interest in it. As well as providing a realistic insight into being a UTC Student as our presenters are students themselves.
Age and Gender
The intended age group for the podcast is under 19 because 19 is the maximum age you can be to get a place at the UTC, so the podcast will feature things that are commonly associated with younger teenagers. Because of this the social group is BC1C2. The podcast will be broadcast on Sheffield live so will reach 32,000 (=11%) reach.
Though aimed at students of BC1C2 this would not be the limitations since older audiences like parents and employers would also listen since they would also take an interest in who the UTC functions.
The gender of the audience who be both since the UTC is for both genders and currently already has a diverse selection of students across age, gender, ethnicity etc.
Hammocked
Played at: 03:00pm Monday
Between Sheffield Live Jukebox and Latino Times
Competition
Our competition would be other podcast that target students or attempt to sell their establishment to the audience.
In terms of a podcast shows like BBC Radio Sheffield's Paulette Edwards & Anthony Radford would be our main competition. They mostly air at 13:00 and frequency is 88.6FM and 104.1FM.
We can provided a gap in the market due to how there is a distinct lack of podcasts aimed at younger people (those under 17). Therefore a podcast would fill a gap in the market for younger people specifically one that is informative about education, as a program like this has never aired before especially one aimed at the UTC since it is a recently established building.
Profits/Costs
Total = £763.70
Advertising = 30 Seconds - per episode approx. = £107
(2 Weeks = £1500 (Includes making and broadcasting the advert)
Profit/Loss
= -£656.70 (Episode 1)
= -£548.70 (Episode 2)
Name or title of program:
The Daily Life of a UTC Student
This tells the audience directly what the show is about, whilst sounding like a diary entry/Q&A. This appeals to it's target audience as it directly talks about the interest of the audience, which is UTC.
The show informs and entertains. The podcast inform the audience about the UTC and how it operates, this is done through the Q&A sections where we learn (informed) about the UTC. Though this will entertain also since it will be presented informally and will follow a loose structure based on the flow of the topics, elements of the of program will be presented in a comedic light to re-enforce the entertain side.
Duration (60 Maximum)
- 20 Minutes
Structure
(Loose)
START
- Introduction
- Topic 1
- Outside topics 5-6
- Topic 2
- Topic 3
END
Genre/type
- Comedy
- Information
This is because the show will inform the audience about UTC whilst adding comedic elements as it will be an informal podcast.
Brief description/Synopsis
An informative and comedic insight into the UTC and it's daily routine at UTC Sheffield. Featuring content based around employer activity, media related content and the general events that focus around the UTC.
Production method: Recorded
This will be recorded and edited separately and then posted online available for streaming and download.
Time of day:
15:00 hrs
Every week
Day(s) of the week:
Monday
Intended age of the audience:
This will be those 17 and under. This will be because this is promotional material foe the UTC and those under 17 can apply to join the UTC. Therefore it will appeal to all under 17 featuring content that would be enjoyed by those under. this means in terms of demographics they would fall under E, which is students or the unemployed.
Resources required
Human: Three
Equipment:
Additional information
Additional Information
Played at: 03:00pm Monday
Between Sheffield Live Jukebox and Latino Times
Content of the show:
- Timetable
- Employers
- Education
- Film, Cinema, Video Games (Media related)
- Benefits of the UTC
- Interviews with members of staff
- UTC news and updates
2-3 topics will be selected before the show and will be covered in depth. After the first topic is covered we will transition into smaller questions which are covered briefly which are outside questions 5-6 of these are covered consecutively before transiting back into the main questions which are covered in depth.
Examples of questions and issues raised for interviews:
- What types of employers visit the UTC?
- What does the Media course involve?
- What does the Engineering course involve?
- What are the hours at UTC?
- How does the UTC differ from other establishments?
- Why comes to UTC?
- What do our students think?
- What do out staff think?
- What is the equipment like at UTC?
5-6 Outside questions (Briefly - Answered in a sentence or two)
2-3 Topics will be prepared pre-production (In depth - Answered in a paragraph)
Styles of music used:
Genres: - Modern
- Techno
- Dub-step
- Indie
Possible examples:
- Chase N status
- Deadmau5
Advertising
Advertising will target small local businesses and maybe employers companies.
This is because it is aimed at people from Sheffield and that Sheffield Lives cant earn more than 50% profit from the advertises.
Additional Details:
Advertising = 30 Seconds - per episode approx. = £107
(2 Weeks = £1500 (Includes making and broadcasting the advert)
Profit/Loss
= -£656.70 (Episode 1)
= -£548.70 (Episode 2)
-Matthew Poole
Section 1
Name or title of program:
The Daily Life of a UTC Student
This tells the audience directly what the show is about, whilst sounding like a diary entry/Q&A. This appeals to it's target audience as it directly talks about the interest of the audience, which is UTC.
The show informs and entertains. The podcast inform the audience about the UTC and how it operates, this is done through the Q&A sections where we learn (informed) about the UTC. Though this will entertain also since it will be presented informally and will follow a loose structure based on the flow of the topics, elements of the of program will be presented in a comedic light to re-enforce the entertain side.
Duration (60 Maximum)
- 20 Minutes
Structure
(Loose)
START
- Introduction
- Topic 1
- Outside topics 5-6
- Topic 2
- Topic 3
END
Genre/type
- Comedy
- Information
This is because the show will inform the audience about UTC whilst adding comedic elements as it will be an informal podcast.
Brief description/Synopsis
An informative and comedic insight into the UTC and it's daily routine at UTC Sheffield. Featuring content based around employer activity, media related content and the general events that focus around the UTC.
Production method: Recorded
This will be recorded and edited separately and then posted online available for streaming and download.
Section 2
Target Audience Time of day:
15:00 hrs
Every week
Day(s) of the week:
Monday
Intended age of the audience:
This will be those 17 and under. This will be because this is promotional material foe the UTC and those under 17 can apply to join the UTC. Therefore it will appeal to all under 17 featuring content that would be enjoyed by those under. this means in terms of demographics they would fall under E, which is students or the unemployed.
Section 3
Show Presenters/Hosts# of Hosts: Three
Name/Descriptions of hosts:
- Oliver Hartley
- Matthew Poole
- Callam Fellows
Delivery style: Informal
Human: Three
Equipment:
- *Windows 7 - Dell OptiPlex 760 Desktop Computer
Intel Pentium Dual Core 2.5GHz Processor
Wi Fi Enabled
250GB Hard Drive
4GB Memory
DVD RW
= £88 [Amazon] (x1)
The computer will have all software and equipment plugged/installed onto the computer.
- *BenQ GL2450HM Monitor
LED
24-inch
Widescreen
= £114 [Amazon] (x1)
Monitors will be plugged into the computer so that all presenters can view the recording and operate any needed equipment.
- Adobe Audition = £194 [Royal Technology] (x1)
Audition will be the main editing software for our podcast
- *Miadomodo BDS21 Office Chair Desk Chair (x3) = £18 (per person) [Amazon]
Chairs will be for the presenters (one each) so they can sit down whilst recording
- *Redstone 4ft Folding Trestle Table (x1) = £25 [Amazon]
The table will have most equipment placed on it.
- Presenters x3 = No cost
- *Trust Starzz Microphone (x3) = £9 [Amazon]
The microphones will be placed next to each presenter (if needed) and spares for any guests.
- *HDMI to HDMI (x3) = £2 [Amazon]
HDMI cables will be needed to plug in most of the equipment that needs visual input.
- *Sennheiser HD201 Headphones = £18 [Amazon] (x3)
These will be used so that the presenters can hear the show whilst recording.
- *3.5mm Speaker & headphone Splitter = 70p [Amazon] (x1)
Used so that all headphones can be plugged into one machine.
- *Behringer Xenyx 502 mixer = £33 [Amazon] (x1)
Used to mix the recording and any sound.
- *PRS License = £300 (per year) [prsformusic.com] (x1)
Used so that we can legally broadcast music.
Total = £763.70
Advertising = 30 Seconds - per episode approx. = £107
(2 Weeks = £1500 (Includes making and broadcasting the advert)
Profit/Loss
= -£656.70 (Episode 1)
= -£548.70 (Episode 2)
The start up costs would be expensive due to the amount of equipment required and how expensive the individual items cost also since it's new. This will come into effect after the 7th episode.
Though once the episodes air and an income from advert broadcasting comes in the profit will increase and will become cheaper due to advertising.
* Subsidised
Intel Pentium Dual Core 2.5GHz Processor
Wi Fi Enabled
250GB Hard Drive
4GB Memory
DVD RW
= £88 [Amazon] (x1)
The computer will have all software and equipment plugged/installed onto the computer.
- *BenQ GL2450HM Monitor
LED
24-inch
Widescreen
= £114 [Amazon] (x1)
Monitors will be plugged into the computer so that all presenters can view the recording and operate any needed equipment.
- Adobe Audition = £194 [Royal Technology] (x1)
Audition will be the main editing software for our podcast
- *Miadomodo BDS21 Office Chair Desk Chair (x3) = £18 (per person) [Amazon]
Chairs will be for the presenters (one each) so they can sit down whilst recording
- *Redstone 4ft Folding Trestle Table (x1) = £25 [Amazon]
The table will have most equipment placed on it.
- Presenters x3 = No cost
- *Trust Starzz Microphone (x3) = £9 [Amazon]
The microphones will be placed next to each presenter (if needed) and spares for any guests.
- *HDMI to HDMI (x3) = £2 [Amazon]
HDMI cables will be needed to plug in most of the equipment that needs visual input.
- *Sennheiser HD201 Headphones = £18 [Amazon] (x3)
These will be used so that the presenters can hear the show whilst recording.
- *3.5mm Speaker & headphone Splitter = 70p [Amazon] (x1)
Used so that all headphones can be plugged into one machine.
- *Behringer Xenyx 502 mixer = £33 [Amazon] (x1)
Used to mix the recording and any sound.
- *PRS License = £300 (per year) [prsformusic.com] (x1)
Used so that we can legally broadcast music.
Total = £763.70
Advertising = 30 Seconds - per episode approx. = £107
(2 Weeks = £1500 (Includes making and broadcasting the advert)
Profit/Loss
= -£656.70 (Episode 1)
= -£548.70 (Episode 2)
The start up costs would be expensive due to the amount of equipment required and how expensive the individual items cost also since it's new. This will come into effect after the 7th episode.
Though once the episodes air and an income from advert broadcasting comes in the profit will increase and will become cheaper due to advertising.
* Subsidised
Location: UTC Sheffield
Production time (recording and editing): 1 Week
(Include schedule / structure)
Additional Information
Played at: 03:00pm Monday
Between Sheffield Live Jukebox and Latino Times
Content of the show:
- Timetable
- Employers
- Education
- Film, Cinema, Video Games (Media related)
- Benefits of the UTC
- Interviews with members of staff
- UTC news and updates
2-3 topics will be selected before the show and will be covered in depth. After the first topic is covered we will transition into smaller questions which are covered briefly which are outside questions 5-6 of these are covered consecutively before transiting back into the main questions which are covered in depth.
Examples of questions and issues raised for interviews:
- What types of employers visit the UTC?
- What does the Media course involve?
- What does the Engineering course involve?
- What are the hours at UTC?
- How does the UTC differ from other establishments?
- Why comes to UTC?
- What do our students think?
- What do out staff think?
- What is the equipment like at UTC?
5-6 Outside questions (Briefly - Answered in a sentence or two)
2-3 Topics will be prepared pre-production (In depth - Answered in a paragraph)
Styles of music used:
Genres: - Modern
- Techno
- Dub-step
- Indie
Possible examples:
- Chase N status
- Deadmau5
Advertising
Advertising will target small local businesses and maybe employers companies.
This is because it is aimed at people from Sheffield and that Sheffield Lives cant earn more than 50% profit from the advertises.
Some of the advertisers that work with Sheffield Live that would also fit in with what we would need could be:
-Computers 4 Africa
-O2 Academy Sheffield
-Cats Protection
-O2 Academy Sheffield
-Cats Protection
Will your program use advertising to make a profit: No, This is because it is for Sheffield Live which is a community radio station so will not be making profit.
Additional Details:
How is product different and why should be made
Day in the life of a UTC Student will be nothing like anything that has been broadcast before, we planned on making it a comedy program which looked at students in the new collage UTC Sheffield. The show should be made because lots of people know of the UTC but want to know more about it, this podcast would be a clear help for people who are wanting more information of what its actually like to be a student at the UTC while having some fun at the same time. There are no other podcasts that do anything like this and so would be pretty much completely original.
Age/Gender/ABC1 Biased on RAJAR figures for station you want to broadcast on (32,000 reach = 11% of shelf area)(Aims at everyone because community radio)
The target audience as far as gender/age and social grade would be rather similar to that of the students that attend college. The gender would fall into both and i don't feel like any would be targeted in more depth than the other. Age could be quite diverse, this is down to the podcast being both informative and fun for people of a younger age (14-18). You could find parents of students who attend here and parents who are looking into the college and thinking about sending children here. The social grade would be more aimed at students who are interested in the college so the social grade would be about BC1C2 but this could also expand both down and up if parents tune in for more of an informative about the college.
Hammocked (what will be play before and after)
Played at 3:00pm Monday. We agreed to put it on at this time because it is the time when most schools finish and so people will be on the way home and have time to listen too it. This way we address the most we could that would fit in the target audience.
For a development we could then move it up so that it is played over lunchtime though the schools speakers to everyone inside.
For a development we could then move it up so that it is played over lunchtime though the schools speakers to everyone inside.
Between Sheffield Live Jukebox and Latino Times
Competitors for time would be:
BBC Radio Sheffield (Paulette Edwards & Anthony Radford)
Hallam FM (Steve White)
The main reasons for them to be the main competitors would be because they would be playing at the same time as our podcast. It would also be because they are local radio stations and so would be telling people information relevant to the local area.
Costs
Hallam FM (Steve White)
The main reasons for them to be the main competitors would be because they would be playing at the same time as our podcast. It would also be because they are local radio stations and so would be telling people information relevant to the local area.
Costs
Total = £763.70
Advertising = 30 Seconds - per episode approx. = £107
(2 Weeks = £1500 (Includes making and broadcasting the advert)
Profit/Loss
= -£656.70 (Episode 1)
= -£548.70 (Episode 2)
Advertising = 30 Seconds - per episode approx. = £107
(2 Weeks = £1500 (Includes making and broadcasting the advert)
Profit/Loss
= -£656.70 (Episode 1)
= -£548.70 (Episode 2)
- Oliver Hartley
Friday, 21 November 2014
LO3 - Treatment - Improved
Section
1
Name/title of audio product:
‘Quizzicle’
The definition of the word quizzical is indicating mild or amused puzzlement, which the show will hopefully create for contestants and listeners through it’s question. The title also works well as it features the word “Quiz”, so newcomers will immediately be able to assume that this audio product is a quiz show.
Purpose:
The
purpose of Quizzicle is to entertain its audience as a comedy game/quiz show,
with humour observations and reactions from the host and contestants as they
take part in interesting quizzes and games created to prompt these comical
reactions.
Duration/Time Length of Show (Maximum 60 minutes):
Quizzicle should, hopefully, be best suited to work as a 25 minute broadcast (or 30 if necessary to include extra content).
I believe this to be a suitable length of time to host all quizzes and
games needed to create an interesting and fun show, without the show running for too
long and risking not creating enough content to feature, leading to dead-air.
Structure:
(Loose)
First 5 minutes – Introduction of the host, show and contestants. First mini-quiz.
Structure:
(Loose)
First 5 minutes – Introduction of the host, show and contestants. First mini-quiz.
Next 15 minutes – The main game of the show and mini games/quizzes.
Last 5 minutes – Final quiz. Announcement of winning team.
Genre/type of Program:
Quizzicle is a comedy quiz/game show.
The panels will compete in games and quizzes of
a comical nature, which will result in comical responses from contestants and
the host, creating a fun and humourous show for those taking part and the
listening audience.
Brief description/Synopsis:
Quizzicle is a comedy panel show with games and quizzes played between two teams of contestants.
Production method:
Brief description/Synopsis:
Quizzicle is a comedy panel show with games and quizzes played between two teams of contestants.
Production method:
The production method will be that the show is recorded in advance and
edited before it is aired, removing any extra content that causes the show to
overrun it planned airing time space.
By not choosing to perform it live also makes it easier for the
contestants who won’t be professional podcast performers and might not be aware
or radio conventions. It allows for us to avoid dead air, as it can be removed
in editing, and avoid any issues with Ofcom by removing any crude content
(swearing or slander) that might be said by contestant(s).
Section
2
Time of day:
4:00 pm
I fell this is a
suitable time for members or our audience who have finished school/college and
want to listen to it. Any possible crude content is removed before being aired
so it doesn’t need to be aired after the watershed.
Days
of the week:
Thursday
By
airing the show on a Thursday it avoids strong competition of other comical
podcasts/radio shows, often aired over the weekend. People will want to listen
to it after completing a day at school/college so
it will be aired on a weekday towards the end of the school week.
Intended
age of audience: (Use ABC1 and age demographics)
The
target age-range will be 15 -20 year olds.
The
contestants (may) be of this age so they will relate to them as associate with
their sense of humour. The
show talks about trending subjects that they will be likely to know or will
want to know about.
Other
target details:
Quizzicle
will appeal to those who enjoy knowing about/mocking current trends along with
added nostalgic factors. Quizzicle has no targeted gender as the shows is not
aimed towards one specific gender, allowing for a larger target audience. Teams
will be made up of males and females.
Section
3
Show
Presenters/Hosts/Contestants:
Quizzicle
has only one, regular host. Host presents in a comical, friendly and informal
style. Host must be able to give comical/witty responses to what happens in the
show and be able to ask the questions and give game instruction clearly and
understandably.
There
will be a total of six contestants – Different contestants each week, though
may have some recurring appearances from some. Contestants preferably aged
around 15 – 25 years old. Must have a mix of genders, not just an all male/ all
female show.
Possible
hosts (Under consideration, along with possible contestants:
- Callam
Fellows
- Matt
Poole
- Oliver
Hartley
Resources required:
- *Windows 7 - Dell OptiPlex 760 Desktop Computer
Intel Pentium Dual Core 2.5GHz Processor
Wi Fi Enabled
250GB Hard Drive
4GB Memory
DVD RW
= £88 [Amazon] (x1)
The computer will have all software and equipment plugged/installed onto the computer.
- *BenQ GL2450HM Monitor
LED
24-inch
Widescreen
= £114 [Amazon] (x1)
Monitors will be plugged into the computer so that all presenters can view the recording and operate any needed equipment.
- Adobe Audition = £194 [Royal Technology] (x1)
Audition will be the main editing software for our podcast
- *Miadomodo BDS21 Office Chair Desk Chair (x3) = £18 (per person) [Amazon]
Chairs will be for the presenters (one each) so they can sit down whilst recording
- *Redstone 4ft Folding Trestle Table (x1) = £25 [Amazon]
The table will have most equipment placed on it.
- Presenters x3 = No cost
- *Trust Starzz Microphone (x3) = £9 [Amazon]
The microphones will be placed next to each presenter (if needed) and spares for any guests.
- *HDMI to HDMI (x3) = £2 [Amazon]
HDMI cables will be needed to plug in most of the equipment that needs visual input.
- *Sennheiser HD201 Headphones = £18 [Amazon] (x3)
These will be used so that the presenters can hear the show whilst recording.
- *3.5mm Speaker & headphone Splitter = 70p [Amazon] (x1)
Used so that all headphones can be plugged into one machine.
- *Behringer Xenyx 502 mixer = £33 [Amazon] (x1)
Used to mix the recording and any sound.
- *PRS License = £300 (per year) [prsformusic.com] (x1)
Used so that we can legally broadcast music.
Total = £763.70
Advertising = 30 Seconds - per episode approx. = £107
(2 Weeks = £1500 (Includes making and broadcasting the advert)
Profit/Loss
= -£656.70 (Episode 1)
= -£548.70 (Episode 2)
*These pieces of equipment, marked via asterisks, have been subsidised.
The start up costs would be expensive due to the amount of equipment required and how expensive the individual items cost also since it's new. This will come into effect after the 7th episode.
Though once the episodes air and an income from advert broadcasting comes in the profit will increase and will become cheaper due to advertising.
Content of the show:
Quizzicle
will contain the following assets:
-introductions
-quizzes
-mini-quizzes
-the main game
-mini-games
-score announcements
-chat
-humour
Quizzicle is a
radio quiz/game panel show. It will start with an introduction to the show and
the contestants. There will be two teams with three members on each team.
Throughout the show the teams will compete to win fun quizzes and games (which
can connect to each other segments e.g. a game is the basis for a series of
mini-quizzes or vise-versa) suited for radio. These quizzes and
games are for the purpose of entertainment and hopefully the contestants and
host’s reactions should make the experience more entertaining. The scores will
be announced frequently.
The types of questions featured on the show:
The quiz questions will relate to random pieces of obscure trivia and common knowledge. As well as these there shall also be questions relating to current events, both global news and local news, and what is currently popular/trending.
The types of questions featured on the show:
The quiz questions will relate to random pieces of obscure trivia and common knowledge. As well as these there shall also be questions relating to current events, both global news and local news, and what is currently popular/trending.
Below are examples of
theses types of quiz questions which may feature in the show.
*Trivia
- What is the collective
noun for a group of rhinos?
*Common Knowledge
- What is the capital of Russia
*Current affairs (Global
News)
- Which famous film actor
turns 40 years old this month?
* Current affairs (Local
News)
- What date does the Tour De Sheffield start?
Music used:
All
songs and music used will be well-recognised/popular for the purpose of quiz
questions. No obscure pieces will be played or involved as it makes quizzes and
games too challenging. Trending music may be used for news question, along with
nostalgic pieces that should also relate to games and questions.
A
PRS is required for Quizzicle to air snippets of these pieces of music to
supply as answers; if Quizzicle cannot get copyright permission to air certain
songs/pieces of music, then a suitable alternative song/pieces of music will be
used instead or, failing that, the question relating to it will be cut from the
script.
Reoccurring
pieces of music – Such as the ident, jingle and sound effects – are free to
avoid paying royalties each time it is used.
Advertising:
When looking for possible advertisements that could be included with the show I put my focus into small businesses within the area – These work well as a local radio station will be interested in advertising local companies as their listeners will be within the same community.
Advertising:
When looking for possible advertisements that could be included with the show I put my focus into small businesses within the area – These work well as a local radio station will be interested in advertising local companies as their listeners will be within the same community.
Whilst
looking for businesses I came across Barnsley
College Barnsley College
Will this program
use advertising to make a profit:
As a community radio
station, Sheffield Live! is limited to a 50% profit from
the use of advertising; due to this I concluded that our program would not make
a profit from including advertisements.
How is this product different to what is out there? Why should it be made?
Comedy panel quizzes are a common and conventional chosen style for television but it is a rare chosen format for radio today; whilst televised comedy panel shows have a variety of popular names, there seem to be no trendy, popular radio quiz show, especially not for the teenage demographic. Due this observation, I came up with a show that would fill this gap in the market.
Quizzicle relies
on jokes and funny statements instead of visual humour, and due to this chosen
media form it might have to be altered to convert it from a standard T.V.
structure to suit it for radio .
Age and Gender:
Age and Gender:
The target age-range will be 15 -20 year olds.
The
contestants (may) be of this age so they will relate to them as associate with
their sense of humour. The
show talks about trending subjects that they will be likely to know or will
want to know about.
Quizzicle
will appeal to those who enjoy knowing about/mocking current trends along with
added nostalgic factors. Quizzicle has no targeted gender as the shows is not
aimed towards one specific gender, allowing for a larger target audience. Teams
will be made up of males and females.
I considered an all boys special,
an all girls special, and a boy vs. girls special of the show. I then became
reluctant with these ideas because I worried that they might sexism and/or
gender stereotypes and didn’t wish to create any issues that may break any
Ofcom guidelines about the representation of gender.
Hammocked:
Aired at
4:00pm on a Thursday, Quizzicle will be
hammocked between Sheffield Live! Jukebox and Sounzaboutright. Sheffield Live!
Jukebox is a show that focuses on playing music, making it easy listening
before the quiz show, which doesn't play as much music but still plays snippets
of popular songs. Sounzaboutright
shares a similar style to Quizzicle as it plays music and has
conversations in between on different subjects, usually relating to what's in
the news.
Competition:
I predict that Quizzicle’s biggest competitor would be Gemma Cairney's radio show on BBC Radio 1, as they air at the same time and they both feature chat and music. Plus, there is the difficulty of competing it with this show as it is broadcast via a better established radio station.
Future Developments:
When considering future developments and what I would want from this show I suddenly had lots of new ideas of what I wanted/needed to keep the show interesting at all times and bring in more listeners. The ideas included: -
I predict that Quizzicle’s biggest competitor would be Gemma Cairney's radio show on BBC Radio 1, as they air at the same time and they both feature chat and music. Plus, there is the difficulty of competing it with this show as it is broadcast via a better established radio station.
Future Developments:
When considering future developments and what I would want from this show I suddenly had lots of new ideas of what I wanted/needed to keep the show interesting at all times and bring in more listeners. The ideas included: -
- Celebrity guest
appearances. Whilst it is clear that we would not be able to contact nor
afford any A-list celebrities, I still like this idea because we could
bring in some still well known people or some local celebrities.
- Specials/Special
episodes. By specials, I mean episodes aired with a specific theme for
just that one episode e.g. a Christmas special, a sports day special, etc.
I considered an all boys special, an all girls special, and a boy vs.
girls special, but I then became reluctant with these ideas because I
worried that they might sexism and/or gender stereotypes. However, my
peers and others who have analysed this product have encouraged these,
assuring me that they sound like enjoyable episodes.
- New game
concepts/ideas. To keep the show interesting to listeners each week will
involve bringing more new content per episode. A quiz layout can often
remain the same as the questions will always change to keep interest, but
a repeated game can start to become boring, so new and exciting games are
a necessity to keep the show going.
Subscribe to:
Comments (Atom)